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Is something wrong with our attention spans?
Is something wrong with our attention spans? 1. The world's #1 downloaded app is TIKTOK (an infinite stream of short video clips) 2. MULTI-TASKING --while tasking-- is now the norm. Here's what psychology says about this:
Performance
Key metrics and engagement highlights
Views
3,340
94.8%
CTR
5.69%
34.8%
Retention
91.3%
12.9%
Engagement
1.58%
4.2%
Growth
-58
231.8%
Content mix
How this thread is built
Images | 86% | |
Text only | 14% | |
Read time | 1:32 |
Audience retention
How far readers make it through the thread
Average Tweets read5.5
Is something wrong with our attention spans?
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This thread
Typical retention not available
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Full Thread
Hook and key tweets
Is something wrong with our attention spans?
1. The world's #1 downloaded app is TIKTOK
(an infinite stream of short video clips)
2. MULTI-TASKING --while tasking-- is now the norm.
Here's what psychology says about this:
Notes
Add observations or ideas tied to this thread