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In 2010, social media killed traditional advertising.
In 2010, social media killed traditional advertising. In 2020, mobile killed desktop. In 2025, AI recommendations will kill SEO. Fortune 500 CMOs are preparing for it. Most brands aren't. Here's what they're using: 🧵
Performance
Key metrics and engagement highlights
Views
10,613
86.0%
CTR
1.99%
20.9%
Retention
52.1%
30.1%
Engagement
0.70%
9.0%
Growth
-2
110.0%
Content mix
How this thread is built
Images | 18% | |
Videos | 64% | |
Text only | 18% | |
Read time | 2:11 |
Audience retention
How far readers make it through the thread
Average Tweets read5.2
In 2010, social media killed traditional advertising.
Click on the chart to preview a tweet
This thread
Typical retention not available
Chart guide
Full Thread
Hook and key tweets
In 2010, social media killed traditional advertising.
In 2020, mobile killed desktop.
In 2025, AI recommendations will kill SEO.
Fortune 500 CMOs are preparing for it. Most brands aren't.
Here's what they're using: 🧵
Notes
Add observations or ideas tied to this thread