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This writer was Steve Jobs's secret weapon.

This writer was Steve Jobs's secret weapon. He turned 'Think Different' into $3 trillion, crafted the iMac story, and helped save Apple from bankruptcy. Here's how ONE writer transformed Apple into the world's most valuable brand:🧵

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Performance

Key metrics and engagement highlights

Views
26,119
24.3%
CTR
1.22%
80.5%
Retention
65.5%
14.9%
Engagement
0.21%
81.5%
Growth
32
47.2%
Content mix
How this thread is built
Images
24%
Videos
29%
Text only
47%
Read time
3:11
Audience retention
How far readers make it through the thread
Retention score
66%
Early retention
98%
Completion
52%
Average Tweets read10.5
This writer was Steve Jobs's secret weapon.
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This thread
Typical retention not available
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Full Thread
Hook and key tweets
This writer was Steve Jobs's secret weapon. He turned 'Think Different' into $3 trillion, crafted the iMac story, and helped save Apple from bankruptcy. Here's how ONE writer transformed Apple into the world's most valuable brand:🧵
Notes
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