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The Father of Content Marketing:
The Father of Content Marketing: David Ogilvy. I’ve spent the past 29 days handcopying his ads. Here are 8 of his story tactics that make products sell themselves (and stand out):
Performance
Key metrics and engagement highlights
Views
1,638
99.6%
CTR
5.56%
38.7%
Retention
59.9%
5.1%
Engagement
3.24%
85.8%
Growth
0
100.0%
Content mix
How this thread is built
Images | 82% | |
Videos | 9% | |
Text only | 9% | |
Read time | 2:13 |
Audience retention
How far readers make it through the thread
Average Tweets read6
The Father of Content Marketing:
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This thread
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The Father of Content Marketing:
David Ogilvy.
I’ve spent the past 29 days handcopying his ads.
Here are 8 of his story tactics that make products sell themselves (and stand out):
Notes
Add observations or ideas tied to this thread